
PlayStation fans are expressing disappointment online following the quiet removal of LittleBigPlanet mascot Sackboy from the PlayStation Productions intro card — a detail first spotted during the release of the Until Dawn movie.
Originally launched in 2008 on the PlayStation 3, LittleBigPlanet became a fan-favorite for its whimsical, physics-based platforming and its innovative level creation tools. Developed by Media Molecule, the game allowed players to design and share their own stages, bringing a strong sense of creativity to the PlayStation community. Its lead character, Sackboy — a customizable brown ragdoll — quickly became a recognizable PlayStation icon, often featured in crossover games and promotional materials.
However, Sackboy’s presence has been noticeably absent in recent branding efforts by Sony. According to a report by PlayStation Lifestyle, fans noted that Sackboy no longer appears in the updated PlayStation Productions title card, which now highlights characters from franchises like Ratchet and Clank, God of War, and Helldivers. The change was reportedly introduced with the cinematic debut of Until Dawn and was first shared by Twitter user @Realradec.
The removal adds to mounting concerns about the franchise’s future. LittleBigPlanet 3, the latest mainline entry in the series, was quietly delisted from the PlayStation Store as of October 2024. To date, Media Molecule has made no announcements about upcoming projects related to LittleBigPlanet, leading fans to speculate that Sackboy may have been officially retired from Sony’s roster of mascots.
A Legacy in Limbo
Sackboy was more than a character — he symbolized the creative spirit of PlayStation’s earlier era. With customizable costumes, emotive expressions, and a childlike charm, he stood apart from the gritty realism of other franchises. His erasure from branding materials stings deeply for longtime players who associate the character with their formative gaming experiences.
Whether Sackboy’s removal is a permanent retirement or a temporary shift in marketing focus remains to be seen. But the silence from Sony and the absence of any mention of LittleBigPlanet in recent showcases hint that Sackboy’s time in the spotlight may be over.
For now, the PlayStation community continues to voice its nostalgia and frustration, hoping that this iconic mascot might one day return.