Roblox has set a new industry milestone by reaching 47.4 million concurrent players, making it the most-used gaming platform of all time. This record-breaking achievement was fueled by an unexpected rivalry between two of the platform’s biggest breakout hits in recent years.
The Admin War That Sparked a Record
The surge in player activity followed an orchestrated “Admin War” between the creators of Grow a Garden and Steal a Brainrot. The two Roblox games became viral sensations in 2025, drawing in tens of millions of players worldwide.
According to Roblox Strategy Consultant James Purell, data from internal research group Offpath confirmed that the so-called Admin War played a huge role in pushing Roblox’s concurrent user count to all-time highs. Grow a Garden alone attracted 21.1 million concurrent users, while Steal a Brainrot closely followed with 20 million.
The playful rivalry between the two development teams spilled over onto social media, where fan bases rallied behind their favorite titles. This competitive energy fueled engagement and helped Roblox achieve numbers no other gaming platform has ever seen.
Roblox’s Rise Since 2006
Originally launched in 2006, Roblox has steadily grown into a hub of creativity, featuring hundreds of user-made games across genres. From classics like Murder Mystery 2 and Dress to Impress to newer sensations like Volleyball Legends, the platform has become a cultural force.
The explosive popularity of Grow a Garden earlier this year cemented Roblox’s reputation as a breeding ground for indie success. Now, the Admin War with Steal a Brainrot has elevated Roblox to an even greater height, pushing it past every other online gaming platform in terms of raw player count.
Growth Despite Controversy
The record comes during a turbulent time for Roblox, which has faced ongoing controversy regarding player safety and moderation standards. Lawsuits from concerned parents and even a case filed by the state of Louisiana have put pressure on Roblox Corporation to improve its safeguards.
Purell acknowledged these issues but emphasized that the heart of Roblox’s success lies with its creators. He praised the developers of Grow a Garden, Steal a Brainrot, and other top games for their ability to keep players engaged, stating:
“These developers are creating the content that keeps 47M people engaged.”
What This Means for Roblox’s Future
Despite legal battles and safety concerns, Roblox’s latest achievement shows the platform’s resilience and unmatched community engagement. The combination of player creativity, developer innovation, and viral rivalries has solidified Roblox’s position as a global gaming powerhouse.
With the Admin War saga proving just how much fan-driven energy can influence growth, Roblox’s future may see even bigger community-led events — and potentially even higher records.