The gaming industry has long thrived on the creativity and passion of its developers. However, a former NetEase developer from Ouka is raising concerns about workplace conditions, emphasizing that management needs to protect creators from burnout, unfair policies, and restrictive corporate environments. In response, the ex-developer has launched a new studio focused on fostering a healthier, more creator-friendly workplace.
I retired from NetEase Games Ouka Studios on October 31st!
I gained a lot of valuable experience, such as Visions of Mana and launching the Shibuya base!
It will be a little while before I can talk about what I will do next, but I will continue to work in the game industry! I…— Kenji Ozawa/STUDIO SASANQUA Inc. (@KenjitheEMO) December 2, 2024
A Growing Concern in the Industry
Game developers have often voiced frustrations about intense crunch culture, lack of creative freedom, and job instability. The former Ouka developer, now leading an independent studio, argues that companies should take more responsibility in ensuring job security, fair pay, and creative autonomy for their teams.
The New Studio’s Vision
This newly established studio aims to redefine how game studios operate by prioritizing work-life balance, fair compensation, and a culture of respect. With a team of passionate developers, the studio is set to challenge traditional game industry norms while developing innovative projects.
Why Management Must Take Action
As more developers speak out, it’s clear that corporate leaders need to listen. Without a protective and supportive environment, creative talent may seek opportunities elsewhere, leading to talent drain and uninspired projects.
By prioritizing creator well-being, game companies can foster innovation, retain top talent, and build lasting success.
Final Thoughts
With the gaming industry evolving rapidly, it’s crucial that management protects creators, rather than exploiting them. The new studio launched by the former NetEase developer from Ouka serves as a beacon of hope for a more sustainable and ethical game development culture.
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