Nintendo President Shuntaro Furukawa has publicly apologized for the ongoing Nintendo Switch 2 shortages, as the company grapples with overwhelming demand for its next-generation console. The apology came during a shareholder meeting where Furukawa addressed concerns about supply chain limitations and consumer frustration.
The Nintendo Switch 2 has quickly become one of the most successful console launches in gaming history. Within just a week of its release, the console became the fastest-selling video game system in U.S. history, breaking records across major markets. Japan alone saw over 1 million units sold in under a month, with titles like Mario Kart World dominating global sales charts.
回答3
現在、多くの国でSwitch2の供給を上回る需要があり、満たしきれていない。株主の方でも入手できていない方もいると存じている。
マイニンテンドーストアで4月から抽選販売を受け付けた。当社の想定を大幅に上回り、X上で220万人の応募が会ったことを私の名前で発表し、お詫びした。…— あれっくす (@NStyles) June 27, 2025
🎮 Scalpers and Supply Chain Woes
Nintendo’s shortage woes follow a trend familiar to the gaming industry. The PS5 and Xbox Series X also faced similar hurdles, as initial stock was quickly consumed by fans and scalpers alike. The Switch 2 has been no exception. Reports from Yahoo Japan have warned customers about skyrocketing prices on resale platforms, where opportunistic scalpers are taking advantage of low supply.
To combat the issue, Nintendo has implemented lottery-based sales in Japan, with more than 2 million people applying for early access to the console. Despite multiple waves of these lotteries, Furukawa acknowledged that Nintendo has still been unable to meet demand.
🛠️ Nintendo’s Plan Moving Forward
The gaming giant is currently ramping up production to meet global demand. Furukawa stated that Nintendo is optimizing its manufacturing and logistics efforts to stabilize stock levels before the crucial holiday season.
“We are working with suppliers and partners to boost production and improve delivery timelines worldwide,” he said.
Retailers across North America, Europe, and Asia are expected to receive additional shipments in the coming months, though Nintendo has yet to confirm when stock will normalize.
🏆 A Victim of Its Own Success
Nintendo’s challenge is one of high-class problems: the Switch 2 is simply too popular. With its improved performance, vibrant OLED+ display, and a strong lineup of exclusive games, consumer demand has far outpaced projections. Launch titles like Mario Kart World and Zelda: Echoes of the Realm continue to push sales, making the Switch 2 a must-have item in 2025.
Despite current frustrations, analysts believe the Switch 2 is on track to be one of the best-selling consoles of all time—once production catches up.